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In The News

  • 2019
    • December
      • The top five social media trends of 2019
      • Tips for stories that engage audiences
      • Switching from old paper master to PR apprentice
      • Resilience, trust key to strong culture
    • November
      • Chase for revenue slants news focus
      • Free streaming; Twitter dumps political ads
    • October
      • How smart influencing can pay dividends
      • Veteran actor sets pace in social media
      • Instagram rolls out four new features
      • Instagram's new threads for Snapchat fight
      • Much to like about Facebook likes hiding
    • August
      • Fewer likes makes Instagram more likeable
    • July
      • Switching from old paper master to comms apprentice
    • June
      • How a popular app listened in to users
      • Apple branches out, Facebook faces a test
    • May
      • Best times for social media posts
      • A wild week for the big tech names
      • Whatsapp faces security questions
      • Insta and Facebook make important changes
    • April
      • Netflix cuts out Apple in costly move
      • Getting the most from social media content
    • March
      • The top 5 social media trends for 2019
      • Facebook gaffe fuels big tech critics
      • Podcasts continue surge into new audiences
    • February
      • Netflix confronts problem of free viewers
      • Apple set for launch: The week in socials
      • Facebook, trust and the evils of data
      • Super Bowl ads target reality, technology trends
  • 2018
    • October
      • Can The Bachelor spawn social influencers?
    • August
      • Is Facebook on the downhill slide?
    • April
      • CEOs not prepared for public speaking
    • March
      • Is your social media account safe?
      • Best free apps for exciting content
    • February
      • Media not always athlete's enemy
    • January
      • Facebook moves the goalposts
  • 2017
    • April
      • Paper cuts inevitable for major newsrooms
      • Debbie exposes massive media shift
    • March
      • The ingredients for a good spokesperson
  • 2016
    • October
      • Ardent's crisis comms nightmare
    • June
      • Pollies and papers set for bad break-up
    • April
      • The New York Times takes on the world
    • March
      • Clock ticks on printed newspapers
    • February
      • Facebook makes another change
  • 2015
    • September
      • Spills, egos and audience reactions
    • June
      • The last afternoon paper - for sure this time
    • April
      • Anzac memories stir strong news values
      • Newsroom cuts won't end with radio demise
      • When eight seconds is too long to wait
  • 2014
    • September
      • How a crisis went from bad to worse
    • June
      • Merit-based journalism? In whose opinion?
      • People like penguins wearing jumpers
    • April
      • When to engage with audiences, via the NRL
    • January
      • Captain Sum Ting Wong and fact-checking woes
  • 2013
    • November
      • Paywalls go up but answers elusive
      • What's the mainstream media chasing?
      • Billionaires bring hope to newspapers
    • October
      • Aussie skipper gets back to Twitter
      • Speaking truths in a changing media world
      • A poor tweet turns bad for Twitter boss
      • The fight for the web's town square
    • September
      • The Wallabies, the ARU and fairy dust
      • Welcome to 55comms.com.au
      • Why papers are less popular but more expensive
      • Horses, newspapers and the future of print
      • An old hand engages with a new audience

55 comms will regularly post on stories relating to the rapidly changing media world.

Netflix cuts out Apple in costly move

Insta and Facebook make important changes

Whatsapp faces security questions

A wild week for the big tech names

Best times for social media posts

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